User experience

Clear. innate. seamless

User experience

We design for humans

Behind the screens of our various projects, a common denominator unifies them all, and that is humans. Our main mission is not to deliver on technology, there are plenty of entities that can do that, our main aim is to create experiences, and by that we do not exclusively mean to abide by the science of interaction design or how well we can plan a user journey, but also we mean that we insist with every project to create an immersive enjoyable journey that humans can come to innately and enjoy. Our main role is not carried out on some desk starring at some screen, in reality most of our time is spent thinking of the very details of the users’ habits and the time they spend using what we produce for them. That is why we always ask ourselves:

“How easy will the project be to navigate?” “How clear are the builds’ functions?” “How much time will it take users to reach their anticipated results?” “what will make users come back again to our products?” “What do our products need to stay on users’ devices?”

Our aim is never to build an application or a software, our aim is to make life better and easier. Our aim is to push for progress, and as our slogan suggests, our aim is to inspire the future.

Our UX Process

We research your target market segments and construct a deep understanding of your project functionalities and uses.

Discover

1

We build control groups and prepare several design ideas for guerrilla testing, A-B testing, interviews and analysis.

Hypothesise

2

We develop design and experiences based on our findings.

Design

3

We rerun our test and deploy amendments according to the results and data we collect.

Test

4

Case Study

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